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A bad girl
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tourism
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tourism
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fitness
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Yoga
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evaluation
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transact
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business
Fashion magazine
Fashion show
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fitness
health
lifestyle
Small tools
The recipe
travel
animation
car
games
Motor car
movies
music
news
Science and technology
tutorial
catering
health
Lose weight
outdoors
Reduce weight
science
stretch
training
A bad girl
appetite
attitude
movies
rendezvous
sex
toys
business
fashion
fitness
health
lifestyle
news
Small tools
Street fashion
The recipe
travel
hygiene
industry
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markets
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Fitness equipment
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Nutritious food
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Yoga
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The recipe
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magazine
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The recipe
A bad girl
appetite
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movies
rendezvous
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Lose weight
outdoors
Reduce weight
science
stretch
training
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health
magazine
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Street fashion
travel
art
fashion
health
music
photography
sports
The recipe
tourism
travel
Fitness equipment
fitness
nutrition
Nutritious food
routine
training
video
Yoga
Classic cars
evaluation
technique
transact
Classic cars
evaluation
technique
transact
business
Fashion show
Female models
fitness
health
lifestyle
Small tools
The recipe
travel
animation
car
games
Motor car
movies
music
news
Science and technology
tutorial
catering
health
Lose weight
outdoors
Reduce weight
science
stretch
training
A bad girl
appetite
attitude
movies
rendezvous
sex
toys
business
fashion
fitness
health
lifestyle
news
Small tools
Street fashion
The recipe
travel
hygiene
industry
invest
markets
medical
Motor car
Real estate
Fitness equipment
fitness
nutrition
Nutritious food
routine
training
video
Yoga
art
fashion
health
music
photography
sports
The recipe
tourism
travel
hygiene
industry
invest
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animation
car
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fitness
health
lifestyle
A bad girl
appetite
attitude
movies
rendezvous
sex
toys
catering
health
Lose weight
outdoors
Reduce weight
science
stretch
training
business
cookbook
fashion
fitness
health
magazine
news
sports
Street fashion
travel
art
fashion
health
music
photography
sports
The recipe
tourism
travel
fitness
nutrition
Nutritious food
routine
training
video
Yoga
Classic cars
evaluation
technique
transact
Classic cars
evaluation
technique
transact
business
Fashion magazine
Fashion show
Female models
fitness
health
lifestyle
Small tools
The recipe
travel
animation
car
games
Motor car
movies
music
news
Science and technology
tutorial
catering
health
Lose weight
outdoors
Reduce weight
stretch
training
A bad girl
appetite
attitude
movies
rendezvous
sex
toys
business
fashion
fitness
health
lifestyle
news
Small tools
Street fashion
The recipe
travel
hygiene
industry
invest
markets
medical
Motor car
Real estate
technique
Fitness equipment
fitness
nutrition
Nutritious food
routine
training
video
Yoga
art
fashion
health
music
photography
sports
The recipe
tourism
travel
hygiene
industry
invest
markets
medical
Motor car
Real estate
technique
animation
car
games
Motor car
movies
music
news
Science and technology
tutorial
business
cookbook
fashion
fitness
health
magazine
news
sports
Street fashion
travel
Big data
business
Fashion show
fitness
health
lifestyle
Small tools
The recipe
A bad girl
appetite
attitude
movies
rendezvous
sex
toys
catering
health
Lose weight
outdoors
Reduce weight
science
stretch
training
business
cookbook
fashion
fitness
health
magazine
news
sports
Street fashion
travel
art
fashion
health
music
photography
sports
The recipe
tourism
travel
Fitness equipment
fitness
nutrition
Nutritious food
routine
training
video
Yoga
Classic cars
evaluation
technique
transact
Classic cars
technique
transact
Fashion magazine
Fashion show
Female models
fitness
health
lifestyle
Small tools
travel
The recipe
animation
car
games
Motor car
movies
music
news
Science and technology
tutorial
catering
health
Lose weight
outdoors
Reduce weight
science
stretch
training
A bad girl
appetite
attitude
movies
rendezvous
sex
toys
business
fashion
fitness
health
news
Small tools
Street fashion
The recipe
travel
hygiene
industry
invest
markets
medical
Motor car
Real estate
technique
Fitness equipment
fitness
nutrition
Nutritious food
routine
training
video
Yoga
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sports
The recipe
tourism
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Yoga
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The recipe
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invest
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medical
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Real estate
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Motor car
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Street fashion
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De hoje, 16, a 30 de março acontece a tradicional campanha de incentivo à doação de sangue, promovida pelas marcas do Grupo DPSP – Drogarias Pacheco e Drogaria São Paulo. A companhia realiza esta ação anualmente e com isso já conseguiu estimular mais de 31 mil doações entre seus colaboradores. Para chamar atenção do público, todos os anos a campanha ganha uma nova comunicação. Nesta edição o conceito, que foi criado em parceria com a agência Talent Marcel, reforçou as relações humanas com o texto: “Não precisa ser parente para ter o mesmo sangue. Seja Doador.”.

“O início do ano é um dos períodos mais críticos para os hemocentros, em razão das férias de verão. O nosso trabalho é justamente reforçar essa preocupação, auxiliando no abastecimento dos bancos de sangue de diversos pontos do Brasil, visto que temos lojas em diversos estados, todas atuando com essa mesma mensagem”, fala o Diretor Comercial e de Marketing do Grupo DPSP, Roberto Tamaso.

Rio de Janeiro e São Paulo – Pela primeira vez, a comunicação da campanha de doação de sangue do Grupo DPSP ganha um espaço de divulgação fora das lojas. Em São Paulo, onde a companhia atua com a bandeira Drogaria São Paulo, a estação Paulista do metrô ganha um grande painel ilustrativo da ação. Outros 25 pontos da cidade também estão com a divulgação em abrigos de ônibus. Já no Rio de Janeiro, onde a empresa trabalha a marca Drogarias Pacheco, a comunicação da campanha será explorada em bancas de jornal das regiões de Ipanema, Leblon e Copacabana.

 

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